AEO Index · Category benchmark

AI shopping in Office Supplies

How stores in Office Supplies get found by AI shopping agents (ChatGPT, Claude, Perplexity) — the prices that win, how competitive the category is, and the product language agents reward. Based on 1,742 competing stores across 476 shopper queries.

How concentrated is it?

The most-surfaced stores account for 6% of Office Supplies results — wide open — no one dominates, a genuine opportunity to win visibility.

What AI shoppers see priced

The price range agents surface for Office Supplies — 3,761 products, normalised to USD. Most land in the highlighted band.

$8.00 – $49 typical · median $20
$2.29$276

The language that wins

Terms winning Office Supplies products converge on in their titles — what merchants optimise to be found for, ranked by how many distinct shops use each.

pencil108 shops
e.g. “Pencil Case”
stapler59 shops
e.g. “Stapler”
crayons57 shops
e.g. “Neon Crayons”
calculator42 shops
e.g. “Pop Calculator”
pencil sharpener41 shops
e.g. “Pencil Sharpener”
letter39 shops
e.g. “Letter Opener”
correction27 shops
e.g. “CORRECTION PEN 2/PK”
pastels27 shops
e.g. “Pan Pastels”
eraser26 shops
e.g. “Eraser”
crayola26 shops
e.g. “Crayola Neon Crayons”
business card22 shops
e.g. “Business Card Book”
address19 shops
e.g. “Address Book”
bulletin19 shops
e.g. “Bulletin Board 36" x 30"”
ballpoint17 shops
e.g. “Sleek Ballpoint Pen”
folders17 shops
e.g. “Folders”
bulletin board17 shops
e.g. “Bulletin Board 36" x 30"”
impulse16 shops
e.g. “Tabletop Impulse Sealer - 4"”
name plate16 shops
e.g. “3D Name plate”
report15 shops
e.g. “Report Covers Single”
ballpoint pen15 shops
e.g. “Sleek Ballpoint Pen”
erasers15 shops
e.g. “Pencil Top Erasers”
notepad15 shops
e.g. “Notepad”
sorter14 shops
e.g. “Fin File Sorter”
chair mat14 shops
e.g. “Woven Chair Mat”
portfolio14 shops
e.g. “A4 Portfolio”
laminating13 shops
e.g. “TruLam Laminating Carrier Sheet - 4-1/8" x 6-1/8"”
letter size13 shops
e.g. “Clipboard LowProfile Clip Color, Letter Size”
sheet capacity13 shops
e.g. “Classic Full-strip Stapler, 20-sheet Capacity, Black”
pen pencil13 shops
e.g. “LIBRETTO Pen/Pencil Set”
correction fluid13 shops
e.g. “Correction Fluid 2/pk”

How to win Office Supplies

1. Be reachable — expose a machine-readable catalog so AI agents can read your products at all. 2. Match the language — use the winning terms above wherever they’re accurate to your products. 3. Price in-band — land in the typical range unless you’re deliberately premium. The full playbook →

Check your store’s Office Supplies visibility →