Sporting Goods · Shopper query
“Equestrian”
When an AI shopping agent (ChatGPT, Claude, Perplexity) is asked for Equestrian, these are the stores it surfaces — in the order the agent returns them. 10 merchants compete for this query. Prices agents surface run $45–$222 (median $119).
What agents return for “Equestrian”
- 1
$69 - 2
$159 - 3
$116 - 4
$95 - 5
$198 - 6
$170 - 7
$119 - 8
$45 - 9
$222 - 10
$78
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